The Finance Admin’s Role in the Customer Experience

  October 30, 2020

  Read Time: 1 MIN 00 SEC

Published October 23, 2018 | Updated October 30, 2020

Let’s face it: you’ve always been a big deal. And these days you’re a bigger deal than ever.

Do you think a great customer experience begins and ends with the sales team, especially in an economic climate where finance flexibility is more important than ever? You may not understand just how big of a deal you really are. In a survey of more than 3,000 buyers of office equipment, respondents were asked to rate the impact different job functions have on their purchase satisfaction, using this scale:

  1. ‘Not Important’
  2. ‘Somewhat Important’
  3. ‘Important’
  4. ‘Very Important’
  5. ‘Critically Important’

This may surprise you: 84% ranked the finance administrator’s contribution to their customer satisfaction as “critically important,” with a blended score of 4.71 out of 5. In comparison, the sales function scored 4.12.

Finance admins are much more than paperwork magicians. The impact of what you do extends far beyond the daily hustle. You keep your respective businesses moving and are clearly a key link to a great customer experience.

At LEAF, we understand just how important finance admins really are. We make your equipment affordable, and our Account Champions are committed to taking the complexity out of your life with flexible finance options and technology that makes it easier to deliver an outstanding customer experience every time.

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