Tips
Mastering The Art and Science of Meaningful Marketing
December 21, 2020
Read Time: 8 MIN 00 SEC
As marketing channels become even more flooded in the wake of the pandemic, relevance is critical. LEAF’s Michelle Speranza recently...
Add Online Financing the Easy Way
October 9, 2019
Read Time: 0 MIN 30 SEC
Today’s equipment customers shop online. And they’re financing equipment more than ever before. So they expect your website to feature...
The Great Divide Between Equipment Sales Teams and Customers
March 14, 2018
Read Time: 1 min 30 sec
78% of businesses look for financing when making commercial equipment purchases. Zig Ziglar, the famous sales mentor and author, once...
The Dealer Cash Flow Impact of the Finance Offering
March 14, 2018
Read Time: 1 min 30 sec
“Cash flow is not just a thing. It’s the only thing.” – Principal of a $114 Million Office Products Dealer....
Sell More With Financing and Section 179
September 14, 2016
Read Time: 0 MIN 30 SEC
Section 179 is a compelling incentive to invest in new equipment before year-end. Currently, customers can deduct up to $500,000 in...
Feature Financing in All of Your Sales Materials
July 2, 2015
Read Time: 0 MIN 30 SEC
Financing is one of the most powerful selling tools available, so it’s surprising that some businesses don’t feature it more...
Give Customers a Head Start on Productivity
June 25, 2015
Read Time: 0 MIN 30 SEC
When customers ask for a discount, give them a head start instead. By offering financing with no payments for 90...
Make Financing a First Choice, Not a Last Resort
June 18, 2015
Read Time: 0 MIN 30 SEC
Financing used to be considered a last resort for urgent equipment and software acquisitions. For some customers, it’s still something...
Finance the Whole Solution
June 11, 2015
Read Time: 0 MIN 30 SEC
Customers—most of them—are not fans of add-ons, as in additional fees for delivery, installation, extended warranties and other incidentals. To...
Make Any Time a Good Time to Upgrade Equipment
May 28, 2015
Read Time: 0 MIN 30 SEC
"Is it a good time to upgrade my equipment?” Lots of business owners ask themselves—and maybe you—that question, but it’s...
Help Customers Keep Up With the Latest Technology
May 14, 2015
Read Time: 0 MIN 30 SEC
"There! My business phone system is finished for all time!” Said no one ever. Business phone systems are always a...